efekt | We're quite social

TAG | enterprise

Jan/10

7

Where are the brave?

Not only am I brimming with ideas for ventures (and am researching/developing these as I’m writing this article) but I’m also looking to join up with people who have ideas and need help getting them of the ground. To get anywhere you really do need to keep chipping away with these projects, and hope that one day you hit the jackpot.

Nothing ventured, nothing gained, as they say.

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Dec/09

30

Let’s make money

A simple statement that means so much. As a designer I offer a service, for which I charge money. But what is the point for an entrepreneur or marketing manager to use my service? After all, they don’t want yet someone else taking home a pay-cheque at their expense. Their ambition is not to feed another wage-slave, but to make money. New money. Not just enough to pay the mortgage, but to go beyond.

Well, for starters, I’m an entrepreneur in my own right. After all, if I can’t deliver a product, I don’t get paid.

But I not only want to make money to pay my bills. That would be short-term thinking. After all, I have to allow for ‘quite’ periods ie. during the Christmas holidays etc and so always need to generate a lot more money at any one time, so that I can see through the lean times too.

So I’m in the business of making money. And the only way I can make money is by making even more money for my clients. Their investment in my services has to yield real and measurable returns. By understanding this and using my 20 years of media industry knowledge, my service is, quite literally, value for money. And that’s why I have many long standing clients who keep coming back for more of the same.

So all I can say to any new client who wants to know more about my services: Let’s make money!

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